Cultural Audit
Entering the German market with cultural clarity
Germany is one of Europe’s strongest consumer markets. It’s rich with business potential and ready to embrace your brand – if you’re ready to do the same!
Tapping into that potential takes more than a copy/paste approach. It requires cultural clarity.
A Cultural Audit will help your English-speaking business sell with confidence in Germany, all while building a genuine rapport with your new audience.
Together we’ll look at what you already have – especially your content, messaging, and visuals – and identify the next steps to build a strong German brand presence.
Think of me as your strategic language partner on your road to international growth.
Let’s work together
Considering culture first
I’ve been supporting international brands on their localization journey since launching my marketing translation business in 2019.
Over the years, I’ve learned what helps my clients go beyond simply having a brand presence in Germany to truly connecting with their German-speaking audience.
It’s about letting your unique tone of voice shine through, while still sounding natural and authentic to German audiences.
But more than that, it’s about understanding and respecting your new customers from a cultural point of view.
Learn about five key cultural considerations by downloading my free e-guide:
Download e-guide
If you’re ready for actionable input that you can apply to your German content strategy, my Cultural Audit is the perfect next step!
What you’ll get out of your Cultural Audit:
A 1-hour consultation call with me to explore your content and culture goals – wherever you are in your international expansion journey.
A comprehensive checklist to guide you through every stage of your German market entry – from VAT registration to running a German blog.
Access to my trusted network of industry professionals – covering logistics, customer retention, secure payment setup, and more. Once you’re ready to localize, we reconnect and work together one-on-one.
Bonus: If we move forward with a localization project afterwards, I’ll deduct the Cultural Audit cost (£249) from your first invoice.
Ready to take your brand abroad?
Book your cultural audit here
What we can focus on during our call
You choose the focus areas most relevant to your business
01
Product & Market Fit Audit
We’ll assess your current product lineup for the German market, allowing me to offer strategic recommendations to move forward with clarity.
02
Website Analytics Review +
Style Guide
We’ll dive into your audience data to help us shape a clear tone of voice and language strategy. I’ll then create a bespoke content style guide based on these insights.
03
Content Audit
We’ll review your English-language marketing materials to decide what to keep, adapt, or rewrite for your German strategy. I'll send you a digital report of our takeaways after the session.
Book your cultural audit here
FAQs
Do you have any questions about my content style guide service? Have a look at some frequently asked questions.
If you don’t find what you’re looking for, please email me at hello@belinda-grace.com
What exactly is a content style guide, and how does it differ from a tone of voice guide?
Is your style guide service right for me?
How much does your content style guide service cost?
How long does it take you to work on my content style guide?
Let’s work together
The quickest way to get in touch is via email:
Tell me about your business goals, and I’ll get back to you with a quote so we can start making things happen.
Speak to you soon! 😊
